As a symbol of hope for a brighter future, rainbows and brightly coloured window art have become synonymous with “lockdown”, with one colour-centric Scottish artist experiencing a significant surge in sales.
Steven Brown Art, known for its colourful McCoo Cows, characterful animals and bright, bold abstract prints, has experienced a 30% uplift in online business during the Covid-19 pandemic, with the artist’s work tapping into the UK’s primal love of colour that has also seen people decorating widows, trees and pavements during this time of uncertainty.
During lockdown, the company has also been offering free downloadable colouring sheets for children and adults alike, keeping families both North and South of the border occupied and filling homes with colour.
Steven Brown, Artist and Brand Ambassador for the company, said: “At what is an incredibly unsettling and worrying time for most, we’ve had so many families send us in photos of their colouring-in sheets, and some other incredible art that has been inspired by our work.”
The company has seen a distinct rise in canvas sales, with Steven’s wall art promising to bring “an instant hit of colour” to any home.
The nation’s current obsession with everything multi-coloured has also led to Steven Brown Art bringing forward the launch of their latest Colouring Book (Volume 3), with Volumes 1 and 2 currently completely sold out.
The majority of the company’s printed canvases and lifestyle products are produced by Derbyshire-based The Blackfish Group, a creative marketing and print company that has been given the green flag to stay open during this time, printing technical labels for one of its key clients manufacturing Ventilators, as well as providing marketing support to the care home sector.
You can explore the colourful world of Steven Brown Art at www.stevenbrownart.co.uk.